‘Ol Crimson Legendary Lager profits benefit Cougar Collective, the Coug NIL community. While other school’s NIL collectives rely on billion dollar donors, we had a better idea; beer! That’s when we teamed up with Pike Brewing to create ‘Ol Crimson. Every beer you buy brings us one step closer to a championship.

Where To Find Us

Pike Brewing

Cougar Collective

About The Beer

Ol’ Crimson Legendary Lager

Ol’ Crimson Legendary Lager is a new offering from Pike Brewing, crafted specifically to support the Cougar Collective. Ol’ Crimson Legendary Lager not only celebrates the spirit and pride of Washington State but also directly benefits the Cougar Collective, an organization dedicated to enhancing the opportunities for WSU student-athletes through Name, Image, and Likeness (NIL) opportunities.

Your cougar nil community

Cougar Collective

The Cougar Collective is a non-profit organization dedicated to providing opportunities for student-athletes to connect with businesses and community organizations. The collective aims to assist Coug athletes with Name, Image, and Likeness (NIL) opportunities and provide financial resources to support their endeavors. 

The Cougar Collective operates in the full interest of Coug athletes, offering resources to help them build their brands, capitalize on NIL initiatives, and explore entrepreneurial concepts.

An Homage to a Legend

Very few organizations have done more to lift Coug moral than the Ol’ Crimson Booster Club. Through the dark days and victories, Ol’ Crimson has been flying high. Ol’ Crimson Legendary Lager is an homage to these flag waving Cougs. Thank you for everything you’ve done for our spirit and for the notoriety of Coug Nation around the world.

Pike Brewing

Pike Brewing Company, a Seattle staple since 1989, has been at the forefront of the craft beer movement in Washington State. The brewery’s commitment to community engagement and social responsibility has been a hallmark of its operations. Pike Brewing has partnered with various local non-profits through fundraisers and collaboration beers, demonstrating its dedication to giving back to the community. The brewery’s iconic beers, such as the Pike Pale Ale, have become symbols of the brand’s commitment to quality and innovation, reflecting the bold, diverse, and dynamic spirit of the Northwest.

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